stands for General Data Protection Regulation which came into effect in Mat 2018. And aims to impose limitations on data collected and shared between individuals and third-parties. Through accountability, ensuring data is lawfully collected and has legitimate use-cases, is necessary for the completion of an interaction between individuals and businesses. That there is transparency about the data collected, which it will be used for, how long it will be kept and where it will be kept. While giving the individual the ability to request for data collected about them to be shared with them and in cases removed upon request